BR.ICE FORCE

BUILT FOR HOCKEY PERFORMANCE

BR.ICE FORCE is a professionally designed, development-focused strength program created specifically for hockey players. This 16-week progression emphasizes proper movement patterns, strength development, and durability to support long-term athletic performance.

Whether you’re training in the off-season or maintaining strength in-season, BR.ICE FORCE provides structure, accountability, and expert coaching—without the need for in-person sessions.

TRAINING STRUCTURE

  • Fully remote, app-based training

  • Delivered through the Bridge Athletic app

  • Train on your own schedule, from anywhere

  • Video demonstrations included for every exercise

  • Structured progression across 16 weeks

Once purchased, athletes receive full access to the program directly in the app.

WHAT’S INCLUDED

  • Hockey-specific strength programming

  • 16-week structured training plan

  • Exercise demonstration videos

  • Clear weekly progression

  • Designed for hockey performance, movement quality, and durability

WHO IS THIS PROGRAM FOR?

BR.ICE FORCE is designed for:

  • Hockey players of all levels

  • Athletes seeking hockey-specific strength training

  • Players who want professional coaching without in-person requirements

  • Hockey families looking for a structured, credible strength program

  • Athletes training anywhere in the country

This program is not limited to BR.ICE athletes and is open to hockey players nationwide.

PROGRAM OPTIONS

  • $200 | 16 Weeks

    Includes:

    • Full access to the BR.ICE FORCE 16-week program

    • Delivered through the Bridge Athletic app

    • Video demonstrations for every exercise

    • Train independently on your schedule

    • Available for purchase through the app April 1st

  • $1200 | Full Year

    Includes everything in the App Program plus:

    • 1-on-1 meetings with BR.ICE strength coach

    • Ongoing coaching support throughout the year

    • In-season warm-up routines

    • In-season mobility programming

    • Long-term athletic development guidance

    • Available for purchase through the app April 1st

    • This option provides year-round coaching support beyond the initial 16-week program.

MEET THE COACH

COLE JEPSEN

BR.ICE FORCE is led by Cole Jepsen (MS, CSCS, ACSM-CEP), an accomplished exercise professional with a strong background in athletic performance, coaching, and clinical exercise physiology.

Cole played collegiate baseball at Rock Valley College, serving as a team captain during the 2017 and 2018 seasons. He earned his Bachelor of Science in Sports Science from Northern Michigan University in 2023 and achieved the Certified Strength and Conditioning Specialist® (CSCS®) credential the same year.

His coaching experience includes roles at Marquette Senior High School, Marquette American Legion Baseball, and Finlandia University. To further expand his expertise, Cole completed a Master of Science in Exercise Physiology at Aurora University in 2024. In 2025, he earned the Clinical Exercise Physiologist® (ACSM-CEP®) certification from the American College of Sports Medicine.

Cole brings a science-driven, athlete-first approach focused on performance, health, and long-term development.